Cultural-aesthetic component of color in modern clothing design projects

Abstract

The study is devoted to combining ethnic motifs with stylish design and psychological comfort of modern children's products in the Ukrainian fashion industry. The color scheme is the project's character, a national resource, and a visual difference of the fashion brand from its competitors. The authors have generated their creative ideas and realized their own talent, demonstrating models of children's clothing, hats, and accessories that are fashionable and comfortable. At the same time, these sewing products, by their identity, are aimed at increasing Ukraine's recognition and national identity during military aggression. The expression of state independence and originality is carried out with the help of design components of children's clothing: elements of form formation, semiotics of color, semantics of signs.