Branding for humanity

dc.contributor.advisor	HAVRIC, Alina
dc.contributor.author	TETTER, Anastasia
dc.date.accessioned	2023-09-25T12:36:03Z
dc.date.available	2023-09-25T12:36:03Z
dc.date.issued	2023
dc.identifier.citation	TETTER, Anastasia. Branding for humanity. In: Conferinţa tehnico-ştiinţifică a studenţilor, masteranzilor şi doctoranzilor, Universitatea Tehnică a Moldovei, 5-7 aprilie 2023. Chișinău, 2023, vol. 3, pp. 297-300. ISBN 978-9975-45-956-3. ISBN 978-9975-45-959-4 (Vol. 3).	en_US
dc.identifier.isbn	978-9975-45-956-3
dc.identifier.isbn	978-9975-45-959-4
dc.identifier.uri	http://repository.utm.md/handle/5014/24249
dc.description.abstract	Building a brand is important for businesses to stand out in the crowded marketplace, but it is not an easy task. The article describes the pros and cons of building a brand, such as credibility, customer loyalty, and the association of a brand with a certain product. It also emphasizes the importance of a brand being client-oriented and the need for a clear message that resonates with the audience. The text suggests that building a brand is about creating an experience and becoming a part of the customers' story.	en_US
dc.language.iso	en	en_US
dc.publisher	Universitatea Tehnică a Moldovei	en_US
dc.rights	Attribution-NonCommercial-NoDerivs 3.0 United States	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/3.0/us/	*
dc.subject	branding	en_US
dc.subject	brands	en_US
dc.title	Branding for humanity	en_US
dc.type	Article	en_US