Browsing Conferințe by Subject "consumer behavior"

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  • The buying and consumption behavior of consumers of sea buckthorn products 
    MÎRZA, Sergiu; ONOFREI, Oleg (Technical University of Moldova, 2022)
    The buying and consumption behavior of consumers of sea buckthorn products constitutes a behavior specific to food products. These behaviors represent certain acts of decision-making that are carried out both by the ...
  • Impact of social media on consumer behavior 
    GRUNZU, Tatiana; LEAȘCENCO, Valeria (Tehnica UTM, 2020)
    The motivation for choosing the subject of this article found its starting point in the desire to highlight the place and role of social media in economic life, which is the most influenced sphere of marketing development ...

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